Routines for Each YOU Archetype: Structure That Doesn’t Suck Your Soul

Let’s be honest: most productivity advice was made for robots, not real humans with emotions, energy fluctuations, and chaotic inboxes.

You don’t need more hustle. You need alignment.

Your business deserves a routine that matches your brain and respects your bandwidth. And that’s where the YOU Archetypes come in. Whether you’re a Joe or a Beck, your energy is your edge—if you build systems that actually support it.

JOE: The Obsessed Strategist

You need: Structure with flexibility and space to think.

Ideal Morning Routine:

6:30 AM: Wake up and review your KPI dashboard or journal 3 priorities
7:00 AM: Coffee + quiet deep work session (phone stays off)
8:00 AM: 30-minute walk or podcast to loosen the grip of perfectionism

Systems to support you:

Notion or Trello board with one clear weekly goal
Block schedule your week and guard deep focus time
Use a weekly “obsession audit” to assess what’s working

Soul-saver: Schedule a hard stop each evening—you are not your to-do list.

LOVE: The Passion-Driven Empath

You need: Rhythms that nourish your body and boundaries.

Ideal Morning Routine:

7:00 AM: Gentle wake-up + music or meditation
7:30 AM: Coffee and intention-setting journaling
8:00 AM: One aligned task that helps someone

Systems to support you:

Use voice notes or Loom videos to connect without burnout
Schedule buffer time between meetings
Automate your nurture emails and client onboarding

Soul-saver: You don’t have to respond to everything. Silence is strategy.

FORTY: The Chaotic Creative

You need: Loose structure that holds space for creativity.

Ideal Morning Routine:

8:00 AM: Wake up + brain dump all your wild ideas
8:30 AM: Choose ONE focus for the day
9:00 AM: Start with your highest excitement task (even if messy)

Systems to support you:

Idea tracker in Google Keep or a notebook
Themed days (Marketing Monday, Fulfillment Friday)
A buddy system or co-working hour for accountability

Soul-saver: Use a timer. Create, then walk away. You can edit tomorrow.

KATE: The CEO with Boundaries

You need: Efficient systems that protect your energy.

Ideal Morning Routine:

5:45 AM: Wake up + quick movement
6:15 AM: Review your SOPs + weekly plan
7:00 AM: Focus session with zero interruptions

Systems to support you:

SOPs in Notion or Google Docs
Templates for everything (emails, content, launches)
Hire help before you’re desperate

Soul-saver: Let people see the heart behind the power. Vulnerability scales.

BECK: The Dreamy Dabbler

You need: Soft structure that sparks momentum.

Ideal Morning Routine:

7:30 AM: Wake up + light stretching with a playlist
8:00 AM: Romanticize your work setup (lighting a candle, cozy vibes)
8:30 AM: Write 3 micro-goals on a sticky note

Systems to support you:

Weekly planning session with a friend or coach
Time-blocking with grace: 2-hour work sprints max
Batch your creative tasks in one dreamy day

Soul-saver: You don’t have to do it all today. You just have to start.

For Evening routines, check out The Oubaitori Edit on Instagram at https://www.instagram.com/p/DK0PCmxyixW/