-
Slow Sunday Feature
Keeping It Real (and Really Vintage) with Kelly Szabo A conversation on calling, caregiving, and the sacred work of secondhand Editor’s Note There are creators you watch for tips, and then there are creators you return to because they make you feel grounded.Kelly Szabo is both. I’ve known Kelly online for years now, long before…
-
Tuesday Tip: The Starbucks Bear Craze — A Masterclass in Scarcity Marketing
Imagine being one of the most recognizable coffee brands in the world, yet watching your sales slump, boycotts trend online, and shareholders grow restless as Q4 begins. What do you do when your halo starts to dim? If you’re Starbucks, you collaborate with Hello Kitty and drop a limited-edition Bearista Glass Cup that instantly breaks…
-
Manic Monday: Of Bears, Buses, and Beltway Blunders
It’s just another Manic Monday, as The Bangles so perfectly sang, and today, the internet is buzzing louder than a coffee grinder at dawn. Between viral Starbucks hysteria, government shutdown drama, and promises of “free” everything in New York, you’d think it was a full moon. Let’s start with the latest caffeine craze. Starbucks has…
-
Tempting Fall Flavors have Arrived
Tuesday Tip: Fall’s Most Wanted Have Arrived (In which iced coffee is seduced by spice, kombucha finds its soulmate, and summer gets the gentle boot it deserves.) You’re still in sandals. The sun clings to your shoulders. August simmers. But somewhere, deep in the shadows of your pantry a revolution is brewing. A subtle whisper,…
THE OUBAITORI EDIT 