Tag: Small Biz
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What It Means to Be FOUND
How thoughtful curation can turn discovery into connection, growth, and meaningful results In The Review That Sold a Candle Two Years Later, I explored how one thoughtful recommendation can continue influencing a purchasing decision long after it is published. Julia Amponsah-Gilder’s review of a Kimberly Johnson candle remained available for nearly two years before another…
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The Power of Content Curation for Small Businesses
What one small-business sale reveals about trust, discovery and the lasting value of content curation Every day, thousands of people in the United States take the first official step toward starting a business. In July 2026 alone, the U.S. Census Bureau recorded 578,926 business applications, averaging nearly 19,000 per day. These figures represent applications for…
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Hello YOU: A Business Coach’s Guide to Branding Clarity, Stalled Sales, and the Future of Small Business
Let’s have a real conversation about small business. Americans are taught how to start a business. We are encouraged to dream big, take risks, and believe in the power of entrepreneurship. We hear the success stories about founders who turned a small idea into something incredible. What we rarely hear about is the moment when…
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Slow Down Saturday: The Sacred Work of Waiting
Right now, most packages are no longer in our hands.Except for express overnight, they are entrusted to delivery drivers, moving steadily toward their destinations. The rush is over. The labels are printed. The Q4 push has ended. For resellers, creators, and small business owners, this moment always feels strange. After weeks of urgency, strategy, and…
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Candlelight with a Cause: A Conversation with Cubie Vinson of Candle Caboodle
In a world full of synthetic scents and mass-produced products, Cubie Vinson is a breath of fresh, toxin-free air. The Westport, Connecticut-based maker behind Candle Caboodle isn’t just lighting wicks—she’s igniting change. As a chronic illness warrior with a fierce heart and a deeply artistic spirit, Cubie has turned her sensitivities into superpowers by handcrafting…
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